{"id":35279,"date":"2013-04-26T06:14:26","date_gmt":"2013-04-26T06:14:26","guid":{"rendered":"https:\/\/prelive.ceosuite.com\/news\/the-low-down-on-setting-up\/"},"modified":"2026-10-08T08:29:09","modified_gmt":"2026-10-08T08:29:09","slug":"the-low-down-on-setting-up-2","status":"publish","type":"new","link":"https:\/\/prelive.ceosuite.com\/vi-vn\/news\/the-low-down-on-setting-up-2\/","title":{"rendered":"Nh\u1eefng \u0111i\u1ec1u c\u1ea7n bi\u1ebft khi th\u00e0nh l\u1eadp doanh nghi\u1ec7p"},"content":{"rendered":"\n
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\n \n \"back\"\n\n Quay L\u1ea1i<\/span>\n <\/a>\n <\/div>\n
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Nh\u1eefng \u0111i\u1ec1u c\u1ea7n bi\u1ebft khi th\u00e0nh l\u1eadp doanh nghi\u1ec7p<\/h1>\n \n
\n \n \"facebook\"\n <\/a>\n \n \"linkedin\"\n <\/a>\n \n \"mdi_instagram\"\n <\/a>\n \n \"link\"\n\n <\/a>\n <\/div>\n
\n Apr 26, 2013<\/span>\n <\/div>\n <\/div>\n
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C\u1ea3nh t\u01b0\u1ee3ng g\u00e2y b\u1ef1c b\u1ed9i nh\u1ea5t \u1edf Th\u01b0\u1ee3ng H\u1ea3i n\u0103m 2004? C\u00f3 l\u1ebd l\u00e0 nh\u1eefng h\u00e0ng ng\u01b0\u1eddi l\u00ea b\u01b0\u1edbc b\u1ed7ng d\u01b0ng xu\u1ea5t hi\u1ec7n \u0111\u1ec3 l\u00e0m th\u1ee7 t\u1ee5c nh\u1eadp c\u1ea3nh t\u1ea1i s\u00e2n bay Ph\u1ed1 \u0110\u00f4ng. H\u1ecd kh\u00f4ng \u0111\u1ebfn v\u00ec nh\u1eefng b\u00e3i bi\u1ec3n: Th\u01b0\u1ee3ng H\u1ea3i \u0111\u00e3 tr\u1edf th\u00e0nh t\u00e2m \u0111i\u1ec3m ch\u00fa \u00fd trong \u00e1nh m\u1eaft s\u0103m soi c\u1ee7a gi\u1edbi doanh nh\u00e2n to\u00e0n c\u1ea7u.<\/p>\n

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Nh\u01b0ng th\u00e0nh l\u1eadp doanh nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0o, \u0111\u1eb7t ch\u00e2n \u1edf \u0111\u00e2u, t\u00ecm t\u01b0 v\u1ea5n v\u00e0 d\u1ecbch v\u1ee5 \u0111\u1ed9c l\u1eadp \u1edf \u0111\u00e2u? Shanghai Talk \u0111\u00e3 ng\u1ed3i tr\u00f2 chuy\u1ec7n v\u1edbi Stella Zhou c\u1ee7a CEO SUITE (Th\u01b0\u1ee3ng H\u1ea3i) \u0111\u1ec3 t\u00ecm c\u00e2u tr\u1ea3 l\u1eddi.<\/p>\n

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ST: L\u1ee3i th\u1ebf c\u1ee7a vi\u1ec7c thu\u00ea trung t\u00e2m kinh doanh khi m\u1edbi b\u1eaft \u0111\u1ea7u th\u00e0nh l\u1eadp doanh nghi\u1ec7p t\u1ea1i Trung Qu\u1ed1c, \u0111\u1eb7c bi\u1ec7t l\u00e0 Th\u01b0\u1ee3ng H\u1ea3i, l\u00e0 g\u00ec?<\/p>\n

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B\u1ea5t k\u1ef3 ng\u01b0\u1eddi qu\u1ea3n tr\u1ecb v\u0103n ph\u00f2ng n\u00e0o c\u0169ng hi\u1ec3u s\u1ef1 ph\u1ee9c t\u1ea1p v\u00e0 phi\u1ec1n to\u00e1i xoay quanh vi\u1ec7c th\u00e0nh l\u1eadp m\u1edbi ho\u00e0n to\u00e0n, v\u00e0 b\u1ea5t k\u1ef3 ki\u1ec3m so\u00e1t vi\u00ean t\u00e0i ch\u00ednh n\u00e0o c\u0169ng hi\u1ec3u nh\u1eefng \u0111au \u0111\u1ea7u v\u1ec1 c\u00e1c cam k\u1ebft t\u00e0i ch\u00ednh d\u01b0\u1edbi d\u1ea1ng v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0 chi ph\u00ed c\u1ea3i t\u1ea1o.<\/p>\n

M\u1ed9t v\u0103n ph\u00f2ng s\u1eb5n s\u00e0ng hay trung t\u00e2m kinh doanh gi\u00fap lo\u1ea1i b\u1ecf vi\u1ec7c ph\u1ea3i ph\u1ecfng \u0111o\u00e1n v\u1ec1 nhu c\u1ea7u di\u1ec7n t\u00edch c\u0169ng nh\u01b0 c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 c\u1ea3i t\u1ea1o v\u00e0 kh\u00f4ng gian. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c lo\u1ea1i v\u00e0 quy m\u00f4 v\u0103n ph\u00f2ng h\u1ecd c\u1ea7n \u0111\u1ec3 kh\u1edfi \u0111\u1ea7u. H\u1ecd c\u0169ng c\u00f3 th\u1ec3 d\u1ecdn ngay v\u00e0o m\u1ed9t v\u0103n ph\u00f2ng \u0111\u00e3 c\u00f3 s\u1eb5n n\u1ed9i th\u1ea5t, trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7, v\u1edbi \u0111\u1ed9i ng\u0169 l\u1ec5 t\u00e2n v\u00e0 th\u01b0 k\u00fd chuy\u00ean nghi\u1ec7p, th\u00f4ng th\u1ea1o nhi\u1ec1u ng\u00f4n ng\u1eef.<\/p>\n

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K\u1ebft qu\u1ea3 l\u00e0 chi ph\u00ed v\u00e0 nh\u1eefng c\u00fa s\u1ed1c v\u0103n h\u00f3a khi kinh doanh t\u1ea1i Trung Qu\u1ed1c \u0111\u01b0\u1ee3c gi\u1ea3m thi\u1ec3u.<\/p>\n

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ST: M\u1ed9t trung t\u00e2m kinh doanh n\u00ean c\u00f3 ho\u1eb7c cung c\u1ea5p nh\u1eefng ti\u1ec7n \u00edch hay d\u1ecbch v\u1ee5 \u0111\u1eb7c bi\u1ec7t n\u00e0o kh\u00e1c cho kh\u00e1ch thu\u00ea?<\/p>\n

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\u0110\u01b0\u1eddng d\u00e2y \u0111i\u1ec7n tho\u1ea1i tr\u1ef1c ti\u1ebfp v\u00e0 truy c\u1eadp internet t\u1ed1c \u0111\u1ed9 cao l\u00e0 r\u1ea5t quan tr\u1ecdng. Ch\u00fang t\u00f4i thi\u1ebft l\u1eadp s\u1eb5n nh\u1eefng th\u1ee9 n\u00e0y cho kh\u00e1ch h\u00e0ng ngay khi h\u1ecd nh\u1eadn ph\u00f2ng, gi\u00fap h\u1ecd ti\u1ebft ki\u1ec7m th\u1eddi gian t\u1ef1 l\u00e0m th\u1ee7 t\u1ee5c \u0111\u0103ng k\u00fd (\u0111\u1eb7c bi\u1ec7t trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng kinh doanh xa l\u1ea1).<\/p>\n

Vi\u1ec7c c\u00f3 s\u1eb5n m\u1ed9t m\u1ea1ng l\u01b0\u1edbi \u0111\u1ed1i t\u00e1c kinh doanh chuy\u00ean nghi\u1ec7p \u0111\u1ec3 \u0111\u00e1p \u1ee9ng d\u1ecbch v\u1ee5 th\u01b0 k\u00fd, c\u0169ng nh\u01b0 c\u00e1c d\u1ecbch v\u1ee5 nh\u01b0 \u0111\u0103ng k\u00fd kinh doanh, tuy\u1ec3n d\u1ee5ng, t\u00ednh l\u01b0\u01a1ng v\u00e0 bi\u00ean d\u1ecbch, c\u0169ng v\u00f4 c\u00f9ng quan tr\u1ecdng.<\/p>\n

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Nh\u1eefng y\u1ebfu t\u1ed1 kh\u00e1c \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng c\u1ee7a ch\u00fang t\u00f4i coi l\u00e0 quan tr\u1ecdng g\u1ed3m ph\u00f2ng h\u1ecdp h\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb v\u00e0 thi\u1ebft b\u1ecb h\u1ed9i ngh\u1ecb truy\u1ec1n h\u00ecnh, v\u1ecb tr\u00ed trung t\u00e2m trong m\u1ed9t khu v\u1ef1c danh gi\u00e1, v\u00e0 m\u1ed9t trung t\u00e2m \u0111\u01b0\u1ee3c \u0111i\u1ec1u h\u00e0nh b\u1edfi \u0111\u1ed9i ng\u0169 qu\u1ea3n l\u00fd gi\u00e0u kinh nghi\u1ec7m.<\/p>\n

ST: C\u00f2n phong th\u1ee7y th\u00ec sao? \u0110\u00f3 c\u00f3 ph\u1ea3i l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1?<\/p>\n

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B\u1ea5t k\u1ef3 doanh nghi\u1ec7p m\u1edbi n\u00e0o c\u0169ng c\u1ea7n th\u00eam ch\u00fat may m\u1eafn \u2013 t\u1eeb v\u1ecb tr\u00ed c\u1eeda ra v\u00e0o v\u00e0 b\u00e0n l\u00e0m vi\u1ec7c, h\u00ecnh d\u00e1ng khu l\u1ec5 t\u00e2n v\u00e0 khu pantry, \u0111\u1ebfn c\u00e1ch ph\u1ed1i m\u00e0u, \u00e1nh s\u00e1ng v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 trang tr\u00ed.<\/p>\n

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Ch\u00fang t\u00f4i th\u01b0\u1eddng tham kh\u1ea3o \u00fd ki\u1ebfn chuy\u00ean gia khi n\u00f3i \u0111\u1ebfn phong th\u1ee7y.<\/p>\n

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Th\u01b0\u1eddng th\u00ec m\u1ed9t v\u1ecb kh\u00e1ch s\u1ebd n\u00f3i: \u201cC\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 \u1edf n\u01a1i n\u00e0y m\u00e0 t\u00f4i th\u00edch!\u201d H\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng nh\u1eadn ra c\u00e1c kh\u00eda c\u1ea1nh phong th\u1ee7y, nh\u01b0ng ch\u1eafc ch\u1eafn n\u00f3 ph\u00e1t huy t\u00e1c d\u1ee5ng nh\u01b0 mong mu\u1ed1n! Ngay c\u1ea3 khi kh\u00e1ch h\u00e0ng kh\u00f4ng tin v\u00e0o phong th\u1ee7y, h\u1ecd c\u0169ng kh\u00f4ng ph\u1ea3n \u0111\u1ed1i n\u1ebfu n\u00f3 mang l\u1ea1i th\u00e0nh c\u00f4ng v\u00e0 h\u1ea1nh ph\u00fac.<\/p>\n

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ST: M\u1ed9t s\u1ed1 kh\u00e1ch h\u00e0ng ti\u00eau bi\u1ec3u c\u1ee7a c\u00e1c b\u1ea1n l\u00e0 ai?<\/p>\n

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Ch\u00fang t\u00f4i l\u00e0m vi\u1ec7c v\u1edbi Warner Bros., Heinz, Est\u00e9e Lauder, \u0110\u1ea1i s\u1ee9 qu\u00e1n Uruguay, Mizuho Securities, KPF Architecture v\u00e0 nhi\u1ec1u \u0111\u01a1n v\u1ecb kh\u00e1c.<\/p>\n

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ST: T\u1ea1i sao c\u1ea7n c\u00f3 t\u01b0 v\u1ea5n chuy\u00ean nghi\u1ec7p khi th\u00e0nh l\u1eadp doanh nghi\u1ec7p t\u1ea1i Trung Qu\u1ed1c?<\/p>\n

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Theo kinh nghi\u1ec7m c\u1ee7a ch\u00fang t\u00f4i, c\u00e1c y\u00eau c\u1ea7u \u0111\u1ec3 th\u00e0nh l\u1eadp doanh nghi\u1ec7p t\u1ea1i Trung Qu\u1ed1c ph\u1ee9c t\u1ea1p h\u01a1n nhi\u1ec1u so v\u1edbi \u1edf nhi\u1ec1u qu\u1ed1c gia kh\u00e1c, v\u00ec v\u1eady m\u1ecdi doanh nghi\u1ec7p m\u1edbi gia nh\u1eadp c\u1ea7n thu\u00ea c\u00e1c chuy\u00ean gia t\u01b0 v\u1ea5n ph\u00f9 h\u1ee3p \u0111\u1ec3 thi\u1ebft l\u1eadp ho\u1ea1t \u0111\u1ed9ng. \u0110i\u1ec1u n\u00e0y c\u0169ng gi\u00fap r\u00fat ng\u1eafn th\u1eddi gian c\u1ee7a quy tr\u00ecnh \u0111\u0103ng k\u00fd.<\/p>\n

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ST: B\u1ea1n d\u1ef1 b\u00e1o th\u1ecb tr\u01b0\u1eddng Th\u01b0\u1ee3ng H\u1ea3i s\u1ebd ra sao trong n\u0103m, s\u00e1u n\u0103m t\u1edbi?<\/p>\n

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Trung Qu\u1ed1c ng\u00e0y nay l\u00e0 th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t ch\u00e2u \u00c1, v\u00e0 l\u00e0 trung t\u00e2m th\u01b0\u01a1ng m\u1ea1i c\u1ee7a Trung Qu\u1ed1c, Th\u01b0\u1ee3ng H\u1ea3i ch\u1eafc ch\u1eafn s\u1ebd l\u00e0 n\u01a1i h\u01b0\u1edfng l\u1ee3i ch\u00ednh t\u1eeb s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc. B\u00ean c\u1ea1nh EXPO 2010, vi\u1ec7c s\u1eafp d\u1ee1 b\u1ecf h\u1ea1n ng\u1ea1ch cho ng\u00e0nh d\u1ec7t may tr\u00ean to\u00e0n c\u1ea7u ch\u1ec9 c\u00f3 th\u1ec3 mang m\u1ed9t \u00fd ngh\u0129a \u0111\u1ed1i v\u1edbi ch\u00fang t\u00f4i v\u00e0 ng\u00e0nh c\u1ee7a ch\u00fang t\u00f4i \u2013 k\u1ef3 v\u1ecdng s\u1ebd c\u00f3 th\u00eam nhi\u1ec1u c\u00f4ng ty t\u00ecm c\u00e1ch th\u00e0nh l\u1eadp ho\u1ea1t \u0111\u1ed9ng t\u1ea1i Trung Qu\u1ed1c ho\u1eb7c d\u1eddi v\u0103n ph\u00f2ng sang Trung Qu\u1ed1c.<\/p>\n

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\u0110\u00f3 l\u00e0 l\u00fd do ch\u00fang t\u00f4i s\u1ebd n\u1ed7 l\u1ef1c h\u1ebft s\u1ee9c \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed9t m\u00f4 h\u00ecnh kinh doanh tinh vi h\u01a1n nh\u1eb1m b\u1ea3o \u0111\u1ea3m kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u00e0y c\u00e0ng t\u0103ng n\u00e0y.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n

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\n B\u00e0i vi\u1ebft g\u1ea7n \u0111\u00e2y <\/h5>\n
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\n \"V\u00ec\n <\/div>\n
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\n 21\/02\/2022 <\/p>\n \n V\u00ec sao n\u00ean th\u00e0nh l\u1eadp v\u0103n ph\u00f2ng \u1ea3o t\u1ea1i H\u1ed3ng K\u00f4ng? <\/h6>\n

\n <\/div>\n
\n \n \u0110\u1ecdc th\u00eam<\/span>\n \"link\"\n <\/button>\n <\/div>\n <\/div>\n <\/a>\n <\/div>\n \n \n
\n \"CEO\n <\/div>\n
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\n 05\/01\/2018 <\/p>\n \n CEO SUITE ra m\u1eaft \u01b0u \u0111\u00e3i \u0111\u1ed9c quy\u1ec1n d\u00e0nh cho ch\u1ee7 th\u1ebb Visa doanh nghi\u1ec7p t\u1ea1i ch\u00e2u \u00c1 \u2013 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng <\/h6>\n

\n <\/div>\n
\n \n \u0110\u1ecdc th\u00eam<\/span>\n \"link\"\n <\/button>\n <\/div>\n <\/div>\n <\/a>\n <\/div>\n \n \n
\n \"[PH\u1eceNG\n <\/div>\n
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\n 18\/10\/2016 <\/p>\n \n [PH\u1eceNG V\u1ea4N] Phong th\u1ee7y quan tr\u1ecdng \u0111\u1ed1i v\u1edbi kinh doanh t\u1ea1i ch\u00e2u \u00c1: Ch\u1ee7 t\u1ecbch CEO SUITE <\/h6>\n

\n <\/div>\n
\n \n \u0110\u1ecdc th\u00eam<\/span>\n \"link\"\n <\/button>\n <\/div>\n <\/div>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n